The theory of international business : economic models and methods

書誌事項

The theory of international business : economic models and methods

Mark Casson

(Palgrave pivot)

Palgrave Macmillan, c2016

  • : softcover

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注記

"This book is based on a series of 'Masterclass' lectures delivered at the Henley Business School, University of Reading, in November 2015" -- Preface and acknowledgements

Includes bibliographical references and index

内容説明・目次

内容説明

Demonstrating why economic modelling is so important in understanding international business, this stimulating and highly original book sets out a new and exciting research agenda in international business studies. The author explains what economic models are, how they are constructed and the way in which they can be used. It illustrates how models clarify important issues in international business - explaining empirical anomalies, analyzing strategies and evaluating government policies towards multinational firms. There are detailed discussions of monopoly and competition in the global economy; the international division of labour; supply chain coordination; and the strategic implications of sunk costs in R&D. Based on this discussion, the book proposes a radical reformulation of the theory of the firm as applied to international business.

目次

Introduction.- Chapter 1: The Relationship between Economics and International Business Studies.- Chapter 2: Introduction to Modelling Techniques.- Chapter 3: Introduction to Monopoly.- Chapter 4: Introduction to Location.- Chapter 5: Division of Labour and Modularisation.- Chapter 6: Analysis of Ownership.- Chapter 7: Modelling Contractual Arrangements.- Chapter 8: Global Rivalry.- Chapter 9: Extensions of the Models.- Chapter 10: The Management of the Firm.- Chapter 11: Conclusions: A Model-Building Agenda.

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詳細情報

  • NII書誌ID(NCID)
    BB22418519
  • ISBN
    • 9783319322964
    • 9783319812472
  • LCCN
    2016946226
  • 出版国コード
    sz
  • タイトル言語コード
    eng
  • 本文言語コード
    eng
  • 出版地
    Switzerland
  • ページ数/冊数
    xiv, 171 p.
  • 大きさ
    22 cm
  • 親書誌ID
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