Services marketing cases in emerging markets : an Asian perspective

Author(s)

Bibliographic Information

Services marketing cases in emerging markets : an Asian perspective

Sanjit Kumar Roy, Dilip S. Mutum, Bang Nguyen, editors

Springer, c2017

Available at  / 5 libraries

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Note

Includes bibliographical references

Details

  • NCID
    BB22439552
  • ISBN
    • 9783319329680
  • LCCN
    2016950726
  • Country Code
    sz
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    [Cham]
  • Pages/Volumes
    x, 184 p.
  • Size
    25 cm
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