Consumer behavior

Author(s)

• Kardes, Frank R.
• Cronley, Maria L.
• Cline, Thomas W. (Thomas Warren)

Bibliographic Information

Consumer behavior

Frank R. Kardes, Maria L. Cronley, Thomas W. Cline

Cengage Learning, c2015

2e

Note

Previously published: Mason, Ohio : South-Western, Cengage Learning, c2011

Includes indexes

Details

• NCID: BB22481683
• ISBN:
  • 9781133587675
• LCCN: 2013950682
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Stamford, Conn.
• Pages/Volumes: xxii, 550 p.
• Size: 27 cm
• Classification:
  • LCC : HF5415.3
• Subject Headings:
  • LCSH : Consumer behavior