Competition and marketing strategies in the pharmaceutical industry

Author(s)

• Slatter, Stuart St. P.

Bibliographic Information

Competition and marketing strategies in the pharmaceutical industry

Stuart St. P. Slatter

（Routledge library editions, . Marketing ; v.22）

Routledge, 2015

• : pbk.

Note

First published in 1977

Includes bibliographical references (p. 146-148) and index

Details

• NCID: BB22874369
• ISBN:
  • 9781138971363
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: 150 p.
• Size: 23 cm
• Classification:
  • DC23 : 381.456151
• Subject Headings:
  • LCSH : Pharmaceutical industry
  • LCSH : Drugs -- Marketing
• Parent Bibliography ID:
  • BA62797390