Understanding consumer financial behavior : money management in an age of financial illiteracy
著者
書誌事項
Understanding consumer financial behavior : money management in an age of financial illiteracy
Palgrave Macmillan, 2016
- : hardback
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Government policies, marketing campaigns of banks, insurance companies, and other financial institutions, and consumers' protective actions all depend on assumptions about consumer financial behavior. Unfortunately, many consumers have no or little knowledge of budgeting, financial products, and financial planning. It is therefore important that organizations and market authorities know why consumers spend, borrow, insure, invest, and save for their retirement - or why they do not. Understanding Consumer Financial Behavior provides a systemic economic and behavioral approach to the way people handle their finances. It discusses the different types of financial behaviors consumers may engage in and explores the psychological explanations for their behavior and choices. This exciting new book is essential reading for scholars of marketing, finance, and management; financial professionals; and consumer policy makers.
目次
1. Introduction
PART I
2. Money Management
3. Saving Behavior
4. Credit Behavior and Debt Problems
5. Insurance and Prevention Behavior
6. Pension Plans and Retirement Plans
7. Investment Behavior
8. Tax Behavior: Compliance and Evasion
9. Victims of Financial Fraud
10. Responsible Financial Behavior
PART II
11. Individual Differences and Segmentation
12. Confidence and Trust
13. Loss Aversion and Reference Points
14. Risk Preference
15. Time Preference
16. Decision Making, Decision Architecture, and Defaults
17. Self-Regulation
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