Taken for a ride : how Daimler-Benz drove off with Chrysler
著者
書誌事項
Taken for a ride : how Daimler-Benz drove off with Chrysler
HarperBusiness, c2001
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注記
Originally published: W. Morrow, 2000
"An imprint of HarperCollins Publishers"
"With a new epilogue on the current crisis at DaimlerChrysler"--Cover
Includes bibliographical references (p. [387]-390) and index
内容説明・目次
内容説明
Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade -- and in a new epilogue chart its chaotic aftermath.
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