Service quality in leisure, events, tourism and sport
著者
書誌事項
Service quality in leisure, events, tourism and sport
(CABI tourism texts)
CABI, c2017
2nd ed
- : hbk
- : pbk
大学図書館所蔵 全7件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Service quality is at the forefront of how the leisure, events, tourism and sport (LETS) sectors operate. An important consideration for any business, and therefore any student of the subject, this new edition of a successful textbook addresses the key points and principles of managing service quality across the industry sector. Fully updated and enhanced, it: - Covers areas such as the experience economy, capacity management and service culture, as well as methods for measuring quality and satisfaction. - Includes numerous case studies to help students apply classroom-based theory to practice. - Is packed with student-friendly pedagogy and full colour illustrations throughout to enhance the learning experience. Considering the underpinning theory of service quality, this book informs the reader of the practical application of service quality management tools and techniques in an industry with distinctive features and challenges. An invaluable read for students within the LETS sectors, it also provides a useful refresher for practitioners working in the industry.
目次
-: Introduction to book Part 1: Understanding the LETS Product 1: The LETS Experience Economy 2: Service Characteristics and the Nature of the LETS Product 3: Service Producers and Consumers: A Multidimensional Interface 4: Quality and Satisfaction Concepts Part 2: Designing and Delivering Quality in the LETS Product 5: Service and Experience Design 6: Capacity Management 7: Service Culture 8: Business Improvement Through the Use of Quality Systems and Models Part 3: Monitoring and Enhancing Quality in the LETS Product 9: Principles of Measuring and Monitoring Service Quality and Satisfaction 10: Measuring and Monitoring Service Quality and Satisfaction 11: Business Improvement Strategy: A Navigation Plan for LETS Professionals
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