Understanding sport management : international perspectives
著者
書誌事項
Understanding sport management : international perspectives
Routledge, 2017
- : hbk
- : pbk
大学図書館所蔵 全10件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
Sport management is a rapidly developing industry which continues to grow in size and scope on an international scale. This comprehensive and engaging textbook offers a complete introduction to core principles and best practice in contemporary sport management. Adopting an issues-based approach and drawing on the very latest research, it demonstrates how theory translates into practice across all the key functional areas of sport management, from governance and leadership to tourism and events.
Written by a team of experts from across the globe, the book explores sport management from a truly international perspective and looks at all levels from professional, high-performance sport to non-profit and grassroots. With extended real-world case studies and an array of helpful features in every chapter, it addresses crucial topics such as:
managing organisational performance
communication and social media
sponsorship and marketing
the impact of sport on society
future directions for sport management.
Complemented by a companion website full of additional teaching and learning resources for students and instructors, this is an essential textbook for any degree-level sport management course.
目次
Part I: The Sport Management Environment
1. The New Sport Management Environment
[Ian O'Boyle and Trish Bradbury]
2. The Impact of Sport in Society
[Emma Sherry]
3. Organisational Structure and Theory of Non-Profit Sport Organisations
[Packianathan Chelladurai, Wirdati Radzi and Megat Ahmad Kamaluddin Megat Daud]
4. Professional Sport
[Paul Turner]
5. The Global Sport Environment
[Eric MacIntosh and John Harris]
Part II: Foundations of Sport Management
6. Creating High-Performing Non-Profit Sport Organisations
[Popi Sotiriadou and Veerle De Bosscher]
7. Controlling and Managing Organisational Performance: The Viable System Model
[Winnie O'Grady and John Davies]
8. Strategic Management in Non-Profit Sport
[Ian O'Boyle]
9. Managing Volunteers in Grassroots Sport
[Tracy Taylor and Ashlee Morgan]
10. Sport Governance
[Ian O'Boyle]
11. Leadership in Sport Management
[Duncan Murray and Sarah Chua]
12. Soliciting Sport Sponsorship
[Bettina Cornwell]
13. Sport Marketing
[Brenda Pitts]
14. The Economics of Sport
[Sam Richardson]
Part III: Elements of Sport Management
15. Communication and Social Media
[Ashleigh-Jane Thompson]
16. Sport Law
[Neville Cox]
17. Sport Event Management
[Insun Sunny Lee and Graham Brown]
18. Sport Tourism
[Graham Brown and Insun Sunny Lee]
19. The Continuing Evolution of Sport Management
[Trish Bradbury and Ian O'Boyle]
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