Microeconomics
著者
書誌事項
Microeconomics
（Pearson series in economics）
Pearson, c2017
6th ed
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注記
Includes indexes
内容説明・目次
内容説明
For one-semester courses in Principles of Microeconomics.
The Relevance of Economics Through Real-world Business Examples
One of the challenges of teaching Principles of Microeconomics is fostering interest in concepts that may not seem applicable to students' lives. Microeconomics with MyEconLab makes economics relevant by demonstrating how real businesses use economics to make decisions every day. And with an ever changing U.S. and world economy, the Sixth Edition has been updated with the latest developments using new real-world business and policy examples. Regardless of their future career path-opening an art studio, trading on Wall Street, or bartending at the local pub-students will benefit from understanding the economic forces behind their work.
Also Available with MyEconLab (R)
This title is available with MyEconLab-an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.
NOTE: You are purchasing a standalone product; MyEconLab does not come packaged with this content. If you would like to purchase both the physical text and MyEconLab search for:
0134435052 / 9780134435053Microeconomics Plus MyEconLab with Pearson eText (1-semester access) -- Access Card Package
Package consists of:
0134106245 / 9780134106243 Microeconomics
0134125886 / 9780134125886 MyEconLab with Pearson eText -- Access Card -- for Microeconomics
目次
Part 1: Introduction
1. Economics: Foundations and Models
Appendix: Using Graphs and Formulas
2. Trade-offs, Comparative Advantage, and the Market System
3. Where Prices Come From: The Interaction of Demand and Supply
4. Economic Efficiency, Government Price Setting, and Taxes
Appendix: Quantitative Demand and Supply Analysis
Part 2: Markets in Action: Policy and Applications
5. Externalities, Environmental Policy, and Public Goods
6. Elasticity: The Responsiveness of Demand and Supply
7. The Economics of Health Care
Part 3: Firms in the Domestic and International Economies
8. Firms, the Stock Market, and Corporate Governance
Appendix: Tools to Analyze Firms' Financial Information
9. Comparative Advantage and the Gains from International Trade
Part 4: Microeconomic Foundations: Consumers and Firms
10. Consumer Choice and Behavioral Economics
Appendix: Using Indifference Curves and Budget Lines to Understand Consumer Behavior
11. Technology, Production, and Costs
Appendix: Using Isoquants and Isocost Lines to Understand Production and Cost
Part 5: Market Structure and Firm Strategy
12. Firms in Perfectly Competitive Markets
13. Monopolistic Competition: The Competitive Model in a More Realistic Setting
14. Oligopoly: Firms in Less Competitive Markets
15. Monopoly and Antitrust Policy
16. Pricing Strategy
Part 6: Labor Markets, Public Choice, and the Distribution of Income
17. The Markets for Labor and Other Factors of Production
18. Public Choice, Taxes, and the Distribution of Income
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