Language in international business : developing a field
著者
書誌事項
Language in international business : developing a field
(JIBS special collections)
Palgrave Macmillan, 2017
- : hardcover
- : softcover
並立書誌 全1件
大学図書館所蔵 全3件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
"Softcover reprint of the hardcover 1st edition 2016"--T.p. verso of softcover (c2017)
内容説明・目次
内容説明
Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcases nine articles that have played an important role in establishing and advancing the field. In today's increasingly globalized context of business, significantly richer theories from interdisciplinary perspectives are needed to explain the complexity of the interplay between multiple facets of language and how they affect day-to-day operations. With insights from linguistics, psychology and organizational theory, Language in International Business provides an assessment of scholarly efforts to uncover the profound impact that language has on global business today and proposes some important ways in which this nascent field of language in international business may be further advanced.
Chapter 9 is licensed under a Creative Commons Attributtion NonCommercial-NoDerivs 3.0 Unported License.
The Journal of International Business Studies (JIBS) is an official publication of the Academy of International Business and is the top-ranked journal in the field of international business. The goal of JIBS is to publish insightful, innovative and impactful research on international business. JIBS is multidisciplinary in scope and interdisciplinary in content and methodology. For more information, visit www.jibs.net.
The Academy of International Business (AIB) is the leading association of scholars and specialists in the field of international business. A global community of scholars and researchers for the creation and dissemination of knowledge about international business and policy issues, the AIB transcends the boundaries of single academic disciplines and managerial functions to enhance business education and practice. For more information, visit aib.msu.edu
目次
Chapter 1 Introduction (Mary Yoko Brannen and Terry Mughan).- Chapter 2 Methodological considerations in cross-national consumer research (Green, R. T., & White, P. D).- Chapter 3 Cross-cultural interaction: the international comparison fallacy (Adler, N. J., & Graham, J. L.).- Chapter 4 The multinational corporation as a multilingual community: Language and organization in a global context (Luo, Y., & Shenkar, O.).- Chapter 5 Language policies and practices in wholly owned foreign subsidiaries: A recontextualization perspective (Peltokorpi, V., & Vaara, E.).- Chapter 6 The multifaceted role of language in international business: Unpacking the forms, functions and features of a critical challenge to MNC theory and performance (Brannen, M. Y., Piekkari, R., & Tietze, S.).- Chapter 7 Re-considering language within a cosmopolitan understanding: Toward a multilingual franca approach in international business studies (Janssens, M., & Steyaert, C.).- Chapter 8 Linguistic gender marking and its international business ramifications (Santacreu-Vasut, E., Shenkar, O., & Shoham, A).- Chapter 9 Why and how does shared language affect subsidiary knowledge inflows [quest] A social identity perspective (Reiche, B. S., Harzing, A. W., & Pudelko, M.).- Chapter 10 Fit, misfit, and beyond fit: Relational metaphors and semantic fit in international joint ventures (Liu, L. A., Adair, W. L., & Bello, D. C.).- Chapter 11 Conclusion (Terry Mughan and Mary Yoko Brannen).
「Nielsen BookData」 より