Consumer culture, branding and identity in the new Russia : from five-year plan to 4x4

著者

• Roberts, Graham H

書誌事項

Consumer culture, branding and identity in the new Russia : from five-year plan to 4x4

Graham H. Roberts

（Routledge interpretive marketing research series, 9）

Routledge, 2016

• : hbk

注記

Includes bibliographical references (p. [156]-192) and index

詳細情報

• NII書誌ID(NCID): BB23495162
• ISBN:
  • 9780415722407
• LCCN: 2015035187
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: London
• ページ数/冊数: 200 p.
• 大きさ: 25 cm
• 分類:
  • LCC : HC340.12.Z9
  • DC23 : 306.30947
  • DC : 658.83
• 件名:
  • LCSH : Consumers -- Russia (Federation)
  • LCSH : Consumption (Economics) -- Social aspects -- Russia (Federation)
  • LCSH : Marketing -- Russia (Federation)
  • LCSH : Branding (Marketing) -- Russia (Federation)
  • LCSH : Group identity -- Russia (Federation)
• 親書誌ID:
  • BA39688044