Consumer culture, branding and identity in the new Russia : from five-year plan to 4x4

著者
    • Roberts, Graham H
書誌事項

Consumer culture, branding and identity in the new Russia : from five-year plan to 4x4

Graham H. Roberts

(Routledge interpretive marketing research series, 9)

Routledge, 2016

  • : hbk

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注記

Includes bibliographical references (p. [156]-192) and index

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