Retail design international : components, spaces, buildings
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Bibliographic Information
Retail design international : components, spaces, buildings
AVedition, 2016-
- [1]
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Components, spaces, buildings
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Text in English and German
Description and Table of Contents
- Volume
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2 ISBN 9783899862591
Description
The retail world must keep up with digitization. Shops compete with online stores that operate in an augmented or virtual reality. However, despite the recent boom in internet shopping, the tangible human component has never quite lost its appeal. This standard work about the retail sector shows how new forms of spatial expression can be created to appeal to all the senses. It provides an overview of innovations in multi-channel and omni-channel commerce, from pioneering in-store technology to new products. Around 50 current best-practice examples, from temporary pop-up stores to avant-garde brand worlds and hybrid retail centres, offer an inspiring cross section of retail designs from around the world. Included are designs for brands such as BMW, Jaguar, Land Rover, O2, Porsche, Primark, Sun & Sand Sports, and Wurth.
- Volume
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3 ISBN 9783899862751
Description
The increasing trend towards digitisation seems to be spurring on the bricks and mortar retailers. Hybrid spaces communicate with the customers as a matter of course on all levels: online, offline and on site. Beyond conventional retail formats, this has spawned surprising concepts which combine aspects from different areas of life with each other. Clever hospitality offerings, curated showrooms as well as flexible co-working and event spaces complement established retail locations. At the same time, many malls and shopping centres have seen better days and have been completely refurbished.
The new standard work about the sector presents the most recent developments in worldwide retail design with articles from experts working in interdisciplinary teams and innovative reference projects.
Text in English and German.
by "Nielsen BookData"
