Strategy : theory and practice
著者
書誌事項
Strategy : theory and practice
SAGE, 2017
2nd ed
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注記
Other authors: Jochen Schweitzer, Andrea Whittle and Christos Pitelis
Includes bibliographical references (p. [525]-584) and index
内容説明・目次
内容説明
Get 12 months FREE access to an interactive eBook when purchasing the paperback*
Updated to bring the material in line with the topical and contemporary ideas and debates on or about strategy and catering to students and their diverse learning styles, the second edition is an easy to use tool allowing students to switch from web resources to the print text and back again, opening windows on the world of strategy through cases that are vibrant and engaged, digital links that allow them to explore topics in more detail and video and other media that encourage relating theory to practice.
Providing a fresh perspective on strategy from an organizational perspective through a discursive approach featuring key theoretic tenets, this text is also pragmatic and emphasizes the practices of strategy to encourage the reader to be open to a wider set of ideas, with a little more relevance, and with a cooler attitude towards the affordances of the digital world and the possibilities for strategy's futures.
The key areas of Strategy take a critical stance in the new edition, and also include areas less evident in conventional strategy texts such as not-for-profit organizations, process theories, globalization, organizational politics and decision-making as well as the futures of strategy.
The new edition comes packed with features that encourage readers to engage and relate theory to practice and is complemented by a free Interactive e-book* featuring videos, cases and other relevant links, allowing access on the go and encouraging learning and retention whatever the reading or learning style.
Suitable as core reading for undergraduate and postgraduate business management students of strategy and strategic management.
*Interactivity only available through Vitalsource eBook included as part of paperback product (ISBN 9781473938458).
Access not guaranteed on second-hand copies (as access code may have previously been redeemed).
目次
Chapter 1: Strategy: Theory & Practice - An Introduction
Chapter 2: Strategy, Competitive Forces and Positioning
Chapter 3: Strategy, Resources and Capabilities
Chapter 4: Strategy and Innovation
Chapter 5: Strategy: Make or Buy?
Chapter 6: Strategy and Alliances
Chapter 7: Strategy: Going Global
Chapter 8: Strategy and Corporate Governance
Chapter 9: Strategy as Process
Chapter 10: Strategy as Practice
Chapter 11: Strategy and Organizational Politics
Chapter 12: Strategy and Strategic Change
Chapter 13: The Futures of Strategic Management
「Nielsen BookData」 より
