International business : environments & operations

著者

書誌事項

International business : environments & operations

John D. Daniels, Lee H. Radebaugh, Daniel P. Sullivan

Pearson, c2018

16th ed

タイトル別名

IB : international business : environments & operations

大学図書館所蔵 件 / 全5件

この図書・雑誌をさがす

注記

"Pearson MyLab"--Back cover

Includes indexes

内容説明・目次

内容説明

For courses in international business. International business through theory and practice Balancing authoritative theory and meaningful practice, International Business engages readers on the subject of conducting business in international markets. The authors' descriptions and ideas of international business are enhanced with contemporary examples, scenarios, and cases that help readers effectively apply what they've learned. Now in its 16th Edition, International Business remains one of the best-selling and most authoritative international business texts available. As rigorous and practical as ever, this edition remains current through updated author-?written cases, including seven entirely new cases, streamlined writing, and expanded coverage of relevant global changes. Also available with MyLab Management MyLab (TM) Management is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Note: You are purchasing a standalone product; MyLab Management does not come packaged with this content. Students, if interested in purchasing this title with MyLab Management, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and MyLab Management, search for: 0134642287 / 9780134642284 International Business Plus MyLab Management with Pearson eText -- Access Card Package, 16/e Package consists of: 0134200055 / 9780134200057 International Business 0134253345 / 9780134253343 MyLab Management with Pearson eText -- Access Card -- for International Business

目次

I. Background for International Business 1. Globalization and International Business II. Comparative Environmental Frameworks 2. The Cultural Environments Facing Business 3. The Political and Legal Environments Facing Business 4. The Economic Environments Facing Business 5. Globalization and Society III. Theories and Institutions: Trade and Investment 6. International Trade and Factor Mobility Theory 7. Governmental Influence on Trade 8. Cross-National Cooperation and Agreements IV. World Financial Environment 9. Global Foreign-Exchange Markets 10. The Determination of Exchange Rates 11. Global Capital Markets V. Global Strategy, Structure, and Implementation 12. The Strategy of International Business 13. Country Evaluation and Selection 14. Export and Import 15. Direct Investment and Collaborative Strategies 16. The Organization of International Business VI. Managing International Operations 17. Marketing Globally 18. Global Operations and Supply-Chain Management 19. International Accounting and Finance Issues 20. International Human Resource Management

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