Machine platform crowd : harnessing our digital future

Author(s)

• McAfee, Andrew
• Brynjolfsson, Erik

Bibliographic Information

Machine platform crowd : harnessing our digital future

Andrew McAfee & Erik Brynjolfsson

W.W. Norton, c2017

Note

Notes: p. [335]-377

Acknowledgments: p. [379]-384

Index: p. [385]-402

Description and Table of Contents

Description

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories. Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. The balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives. McAfee and Brynjolfsson deliver a penetrating analysis of a new world and a toolkit for thriving in it. For start-ups and established businesses or for anyone interested in the future, Machine, Platform, Crowd is essential reading.

by "Nielsen BookData"

Details

• NCID: BB23976590
• ISBN:
  • 9780393254297
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: 402 p.
• Size: 25 cm
• Classification:
  • LCC : HC79.I55
• Subject Headings:
  • LCSH : Information technology -- Economic aspects
  • LCSH : Information technology -- Social aspects
  • LCSH : Economic development -- Technological innovations