Handbook of research on consumerism and buying behavior in developing nations

Author(s)

• Gbadamosi, Ayantunji

Bibliographic Information

Handbook of research on consumerism and buying behavior in developing nations

Ayantunji Gbadamosi

（Advances in marketing, customer relationship management, and E-services (AMCRMES) book series）

Business Science Reference, c2016

• : hardcover

Note

Includes bibliographical references and index

Details

• NCID: BB24558359
• ISBN:
  • 9781522502821
• LCCN: 2016006116
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Hershey, Pa.
• Pages/Volumes: xxviii, 565 p.
• Size: 29 cm
• Classification:
  • LCC : HF5415.33.D48
  • DC23 : 658.8/342091724
• Subject Headings:
  • LCSH : Consumer behavior -- Developing countries
  • LCSH : Consumers -- Attitudes
  • LCSH : Customer relations -- Developing countries
  • LCSH : Marketing -- Developing countries -- Management
• Parent Bibliography ID:
  • BB13752677