The development of international business : a narrative of theory and practice
著者
書誌事項
The development of international business : a narrative of theory and practice
(New horizons in international business)
E. Elgar, c2017
- : cased
- : pbk.
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注記
Includes bibliographial references (p. 142-148) and index
内容説明・目次
内容説明
The Development of International Business offers an extensive understanding of contemporary international business through detailed, engaging discussion of the development of the multinational enterprise (MNE) over the past half-century.
By providing an analytically informed basis for understanding MNEs, two parallel strands of analysis in International Business (IB) are reviewed: the `theoretical' and the `practical'. Firstly, Robert Pearce identifies how the practical restructuring of the MNE as an organisational form has responded to changes in the wider global economy and how this evolution has interacted with the enrichment of theory on the topic. Secondly, by tracing the persisting dynamics of the MNE's structure and strategic positioning, he demonstrates the use of these systems and how they can help to understand and organise the future evolution of not only MNEs but of international business as a whole.
Highly accessible with an informed overview of the entire IB subject area, The Development of International Business is an essential text for students and academics of business, management, economics and development. More generally, business leaders, economists and politicians will value the exceptional insight into the progression of international business and its future.
目次
Contents: 1. Multinationals: in theory and practice 2. From FDI to the MNE: Hymer and the roots of ownership advantage 3. From innovation to internationalisation: the product cycle model 4. From multi-domestic hierarchy to network hierarchy 5. Trade and FDI revisited: the role of location 6. Internalisation: ownership advantage as an intermediate good 7. The knowledge-seeking transition: decentralising innovation and R&D 8. Multinationals from emerging economies: a new challenge of practice to theory 9. Evaluating the multinationals: a coda Index
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