{"@context":{"owl":"http://www.w3.org/2002/07/owl#","bibo":"http://purl.org/ontology/bibo/","foaf":"http://xmlns.com/foaf/0.1/","rdfs":"http://www.w3.org/2000/01/rdf-schema#","prism":"http://prismstandard.org/namespaces/basic/2.0/","cinii":"http://ci.nii.ac.jp/ns/1.0/","dc":"http://purl.org/dc/elements/1.1/","dcterms":"http://purl.org/dc/terms/"},"@id":"https://ci.nii.ac.jp/ncid/BB2506619X.json","@graph":[{"@id":"https://ci.nii.ac.jp/ncid/BB2506619X#entity","@type":"bibo:Book","foaf:isPrimaryTopicOf":{"@id":"https://ci.nii.ac.jp/ncid/BB2506619X.json"},"dc:title":[{"@value":"Creative strategy in advertising"}],"dc:creator":"Bonnie L. Drewniany, A. Jerome Jewler","dc:publisher":[{"@value":"Wadsworth"}],"dcterms:extent":"xviii, 314 p.","cinii:size":"26 cm","dc:language":"eng","dc:date":"2014","cinii:ncid":"BB2506619X","prism:edition":"11th ed","cinii:ownerCount":"1","foaf:maker":[{"@id":"https://ci.nii.ac.jp/author/DA04190644#entity","@type":"foaf:Person","foaf:name":[{"@value":"Jewler, A. Jerome"}]},{"@type":"foaf:Person","foaf:name":[{"@value":"Drewniany, Bonnie L."}]}],"bibo:owner":[{"@id":"https://ci.nii.ac.jp/library/FA002065","@type":"foaf:Organization","foaf:name":"横浜国立大学 附属図書館","rdfs:seeAlso":{"@id":"https://opac.lib.ynu.ac.jp/opc/recordID/catalog.bib/BB2506619X"}}],"bibo:lccn":["00038220"],"rdfs:seeAlso":[{"@id":"https://lccn.loc.gov/00038220"}],"prism:publicationDate":["c2014"],"cinii:note":["Includes bibliographical references and index"],"dc:subject":["LCC:HF5825","DC21:659.13/2"],"foaf:topic":[{"@id":"https://ci.nii.ac.jp/books/search?q=Advertising+copy","dc:title":"Advertising copy"},{"@id":"https://ci.nii.ac.jp/books/search?q=Advertising+layout+and+typography","dc:title":"Advertising layout and typography"}],"dcterms:hasPart":[{"@id":"urn:isbn:9781133307266"}]}]}