Economics for business
著者
書誌事項
Economics for business
(Macmillan education)
Palgrave, 2016
3rd ed
- : pbk
大学図書館所蔵 全2件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes index
内容説明・目次
内容説明
This textbook offers a succinct introduction to the world of business. With the perfect balance between economic theory and practical application, the third edition takes a contemporary approach to the subject by drawing on relevant examples and real-world case studies to explain key concepts and economic theory. It introduces students to multiple perspectives on a wide range of topics including the credit crunch, emerging markets and globalization, the role of the banking system in affecting money supply, the state of macroeconomics and also coverage of New Keynesianism. Clear and insightful, Economics for Business encourages critical thinking while it entertains with witty references, satirical cartoons and thought-provoking questions.
This textbook will be core reading for first year undergraduate students studying modules in economics for business as well as students studying business and management degree courses, accounting degree courses and MBA modules for business.
New to this Edition:
- 'Economics at Work': extracts from video interviews with business managers talking aboutthe relevance of economics to the real world of work
- 'Everyday Economics': feature in which photos montages illustrate the economic principles behind everyday objects and occurrences
- A free-to-access companion website including bonus case studies, interviews with business owners, quizzes, interactive graphs and much more
目次
1. Economics and business
2. The market
3. The firm
4. Firms' costs and revenues
5. Market concentration and power
6. Business and government
7. Factor markets
8. The macroeconomy, macroeconomic policy and business
9. Unemployment: causes and cures
10. Inflation: causes and cures
11. Economic growth and business cycles
12. Stabilizing the economy
13. International trade
14. The balance of payments and exchange rates
15. Globalization.
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