Madison Avenue U.S.A.

Author(s)

• Mayer, Martin

Bibliographic Information

Madison Avenue U.S.A.

Martin Mayer

NTC Business Books, 1992

• : pbk

Note

"With a new introduction by the author"--Cover

Originally published: New York : Harper, 1958

Includes index

Details

• NCID: BB25525989
• ISBN:
  • 0844232475
• LCCN: 91020059
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Lincolnwood, Ill., U.S.A.
• Pages/Volumes: xvii, 332 p.
• Size: 23 cm
• Classification:
  • LCC : HF5813.U6
  • DC20 : 659.1/0973
• Subject Headings:
  • LCSH : Advertising -- United States