The global football industry : marketing perspectives

Author(s)

• Zhang, James J.
• Pitts, Brenda G.

Bibliographic Information

The global football industry : marketing perspectives

edited by James J. Zhang and Brenda G. Pitts

（World Association for Sport Management series, 3）

Routledge, 2018

• : hbk

Note

Includes bibliographical references and index

Details

• NCID: BB26255438
• ISBN:
  • 9780815360568
• LCCN: 2017050766
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: London
• Pages/Volumes: viii, 343 p.
• Size: 24 cm
• Classification:
  • LCC : GV943.3
  • DC23 : 796.334
• Subject Headings:
  • LCSH : Soccer -- Marketing
  • LCSH : Soccer -- Economic aspects
• Parent Bibliography ID:
  • BB2316461X