Guerrilla marketing for job-hunters : 400 unconventional tips, tricks and tactics for landing your dream job
著者
書誌事項
Guerrilla marketing for job-hunters : 400 unconventional tips, tricks and tactics for landing your dream job
J, Wiley, c2005
- pbk.
- pbk.
注記
Includes and index
内容説明・目次
内容説明
'Ready! Aim! Hired! This is an immensely helpful book, with the ancient wisdom of recruiters, 'and the up-to-date' insights of two skilled Internet surfers. If you're job-hunting, you'll be grateful to learn the tips and tricks of these two seasoned veterans. I learned a lot myself' - Richard N. Bolles, author, "What Color Is Your Parachute?'. 'I have been an apprentice, a company president, and a CEO. No other single source provides a more contemporary and embracing job search bible. This book offers literally hundreds of little known insider tips, strategies, out-of-the-box success stories, hands-on exercises, and pearls of wisdom. Many readers will hear the words, 'You're Hired' due to David Perry and Guerrilla Marketing for Job Hunters' - Kelly Perdew, Executive Vice President, Trump Ice winner of The Apprentice 2. '"Guerrilla Marketing for Job Hunters" is an absolutely 'right on' book for today's job market. It not only has great job search tips but it takes you into the electronic job search system better than anything I've seen written to date' - William J. Morin, Chairman and CEO, WJM Associates, Inc. former CEO of DBM.
Using a typically unconventional Guerrilla approach, authors Levinson and Perry cover all the basics of a winning campaign. This book covers: using the Internet for everything from research and job searches to your own Web site, blogs, and podcasting; performing an extreme resume makeover and creating a higher-powered value-based resume; harnessing the full power of Google, LinkedIn, and ZoomInfo to uncover opportunities in the 'hidden job market' ahead of your competition (or other job hunters); and, branding yourself and selling your strengths in resumes, letters, e-mail, and interviews. "Guerrilla Marketing for Job Hunters" includes real-life war stories from successful job hunters and expert tips and tactics from over 100 prominent headhunters.
目次
Foreword.Acknowledgments.Introduction.Chapter 1: Why You Need to Become a Guerrilla Job-Hunter The New Global America.PART I: YOUR GUERRILLA MIND.Chapter 2: Your Guerrilla Mind-Set Head Games: Shape Up Your Attitude.Chapter 3: Your Guerrilla Job-Hunting Strategy Think Like a General-Work Like a Sergeant.Chapter 4: Logistics-Building Your War Room Set Yourself Up to Win.Chapter 5: Your Research Plan Research: The Guerrilla's Competitive Edge.PART II: WEAPONS THAT MAKE YOU A GUERRILLA.Chapter 6: Secret Weapons Overhauling Your Conventional Weapons.Chapter 7: Twenty-First Century Digital Weapons If You Build It, They Will Come for You ...Chapter 8: Your Public Relations Strategy PR Is Not Just for Products.PART III: TACTICS THAT MAKE YOU A GUERRILLA.Chapter 9: Guerrilla Networking A Radical Approach.Chapter 10: Fearless Cold Calling A Fresh Alternative.Chapter 11: 13 Creative Ways to Find a Job Breakthrough Strategies.Chapter 12: Accelerated Job Search Techniques for Veterans An Insider's View.PART IV: YOUR GUERRILLA JOB-HUNTING CAMPAIGN.Chapter 13: Sample Campaigns The Force Multiplier Effect in Action.Chapter 14: Hand-to-Hand Combat Winning the Face-to-Face Interview.Chapter 15: Negotiating the Deal How to Bargain with Confidence.Chapter 16: Ready Aye Ready.Appendix 1: Call Logs.Appendix 2: eXtreme Makeover Resume Samples.Appendix 3: Compensation Checklist.Appendix 4: Value-Based Resume.Appendix 5: Example of the Only Cover Letter You Will Ever Need.About the Authors.Index.
「Nielsen BookData」 より
