The customer loyalty audit : a seven-step audit to determine how well-equipped you are to win and retain customer loyalty
著者
書誌事項
The customer loyalty audit : a seven-step audit to determine how well-equipped you are to win and retain customer loyalty
(Cambridge strategy audits, . Marketing audits)(A company self-assessment)
Cambridge Strategy Publications, [2010]
[2nd ed.]
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The customer loyalty audit : a 7-step audit to determine how well-equipped you are to win and retain customer loyalty
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注記
Includes bibliographical references (p. 133-134)

