Handbook of research on social marketing and its influence on animal origin food product consumption

著者

• Bogueva, Diana
• Marinova, Dora
• Raphaely, Talia

書誌事項

Handbook of research on social marketing and its influence on animal origin food product consumption

Diana Bogueva, Dora Marinova, Talia Raphaely

（Advances in marketing, customer relationship management, and E-services (AMCRMES) book series）

IGI Global, c2018

• : hardcover

注記

Includes bibliographical references and index

• NII書誌ID(NCID): BB27093976
• ISBN:
  • 9781522547570
• LCCN: 2017032133
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Hershey, Pa.
• ページ数/冊数: xxviii, 453 p.
• 大きさ: 30 cm
• 分類:
  • LCC : HD9410.5
  • DC23 : 636.0068/8
• 件名:
  • LCSH : Meat industry and trade -- Environmental aspects
  • LCSH : Meat industry and trade -- Social aspects
  • LCSH : Social marketing
• 親書誌ID:
  • BB13752677