Food and beverage management
著者
書誌事項
Food and beverage management
Routledge, 2018
6th ed
- : hbk
- : pbk
大学図書館所蔵 全4件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Previous ed.: 2012
Includes bibliographical references and index
内容説明・目次
内容説明
This introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explores the broad range of subject areas that encompass the food and beverage market and its main sectors - fast food and casual dining, hotels and quality restaurants and event, industrial and welfare catering. It also looks at some of the important trends affecting the food and beverage industry, covering consumers, the environment and ethical concerns as well as developments in technology.
New to this edition:
New chapter: Classifying food and drink service operations.
New international case studies throughout covering the latest industry developments within a wide range of businesses.
Enhanced coverage of financial aspects, including forecasting and menu pricing with respective examples of costings.
New coverage of contemporary trends, including events management, use of technology, use of social media in marketing, customer management and environmental concerns, such as sourcing, sustainability and waste management.
Updated companion website, including new case studies, PowerPoint slides, multiple choice questions, revision notes, true or false questions, short answer questions and new video and web links per chapter.
It is illustrated in full colour and contains in-chapter activities as well as end-of-chapter summaries and revision questions to test the readers' knowledge as they progress. Written by a team of authors with many years of industry practice and teaching experience, this book is the ideal guide to the subject for hospitality students and industry practitioners alike.
目次
- Chapter 1: Introducing food and beverage management
- Chapter 2: Classifying food and drink service operations
- Chapter 3: Restaurants and events - the direct market
- Chapter 4: Contract foodservice, travel and public sector catering - the indirect market
- Chapter 5: Developing the concept
- Chapter 6: The Menu
- Chapter 7: Purchasing and storage
- Chapter 8 Production and Service
- Chapter 9: Controlling the Operation
- Chapter 10: Staffing Issues
- Chapter 11 Food and beverage marketing
- Chapter 12: Managing quality in food and drink service operations
- Chapter 13 Trends and Developments
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