An introduction to communication
Author(s)
Bibliographic Information
An introduction to communication
Cambridge University Press, 2019
- : pbk
- : hbk
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Note
Includes bibliographical references (p. [282]-296) and index
Description and Table of Contents
Description
Prioritizing brevity and clarity, this textbook introduces the study of communication through examples and applications of communication in a variety of contexts. With a unique focus on diversity and the impact of culture, each chapter opens with a case study that identifies a communication challenge, which the chapter addresses throughout, and concludes with questions that respond to that challenge. A consistent, organized structure with numerous features including fundamental issues, questions for understanding and analysis, theoretical insight (examining a particular relevant theory), and a skill set section, easily guides you through the foundations of the study of communication. Cross-referencing between chapters demonstrates the multidimensional nature of communication and the everyday talk sections demonstrate how each topic relates to technology, the workplace, or health issues. Offering a wealth of diverse examples from students' personal, professional, and online lives, this book teaches skills allowing students from all academic backgrounds to understand communication.
Table of Contents
- 1. The communication process
- 2. Culture and communication
- 3. Perception, the self, and communication
- 4. Verbal and nonverbal communication
- 5. Listening and responding
- 6. Interpersonal and relational communication
- 7. Communication in small groups and organizations
- 8. Social/mass media and communication
- 9. Preparing and composing speeches
- 10. Audience analysis and speech delivery.
by "Nielsen BookData"