The war of words

Author(s)

Bibliographic Information

The war of words

Kenneth Burke ; edited by Anthony Burke, Kyle Jensen, and Jack Selzer

University of California Press, c2018

  • : cloth
  • : pbk

Available at  / 7 libraries

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Note

Includes bibliographical references and index

Description and Table of Contents

Description

When Kenneth Burke conceived his celebrated "Motivorum" project in the 1940s and 1950s, he envisioned it in three parts. Whereas the third part, A Symbolic of Motives, was never finished, A Grammar of Motives (1945) and A Rhetoric of Motives (1950) have become canonical theoretical documents. A Rhetoric of Motives was originally intended to be a two-part book. Here, at last, is the second volume, the until-now unpublished War of Words, where Burke brilliantly exposes the rhetorical devices that sponsor war in the name of peace. Discouraging militarism during the Cold War even as it catalogues belligerent persuasive strategies and tactics that remain in use today, The War of Words reveals how popular news media outlets can, wittingly or not, foment international tensions and armaments during tumultuous political periods. This authoritative edition includes an introduction from the editors explaining the compositional history and cultural contexts of both The War of Words and A Rhetoric of Motives. The War of Words illuminates the study of modern rhetoric even as it deepens our understanding of post-World War II politics.

Table of Contents

Acknowledgments Editors' Introduction THE WAR OF WORDS Introduction 1. The Devices Of the Devices in General The Bland Strategy Shrewd Simplicity Undo by Overdoing Yielding Aggressively Detection Spokesman Reversal Say the Opposite Spiritualization (the Nostrum) Making the Connection Say Anything Theory of the Devices 2. Scientific Rhetoric I. "Facts" Are Interpretations II. Headline-Thinking III. Selectivity IV. Reduction ("Gist") V. Tithing by Tonality VI. News as Drama VII. Polls, Forums, Accountancy 3. [Notes toward] The Rhetoric of Bureaucracy 4. [Notes toward] The Rhetorical Situation Appendix 1. Facsimile of the Outline of "The Rhetorical Situation" Appendix 2. Foreword (to end on) Appendix 3. Facsimile of "Foreword (to end on)" List of Textual Emendations and Explanatory Notes Index

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Details

  • NCID
    BB27461060
  • ISBN
    • 9780520298101
    • 9780520298125
  • LCCN
    2018017668
  • Country Code
    us
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Oakland, Calif.
  • Pages/Volumes
    viii, 285 p.
  • Size
    24 cm
  • Classification
  • Subject Headings
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