Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan

著者

    • Wohlfeil, Markus

書誌事項

Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan

Markus Wohlfeil

(Routledge interpretive marketing research series, 25)

Routledge, 2018

  • : hbk

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注記

Includes bibliographical references (p. [189]-203)

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