Exploring omnichannel retailing : common expectations and diverse realities

Author(s)

• Piotrowicz, Wojciech
• Cuthbertson, Richard

Bibliographic Information

Exploring omnichannel retailing : common expectations and diverse realities

Wojciech Piotrowicz, Richard Cuthbertson, editors

Springer, c2019

Note

Includes bibliographical references

Details

• NCID: BB27650813
• ISBN:
  • 9783319982724
• LCCN: 2018961137
• Country Code: sz
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Cham
• Pages/Volumes: xiv, 288 p.
• Size: 25 cm
• Subject Headings:
  • LCSH : Electronic commerce
  • LCSH : Internet marketing
  • FREE : Consumers
  • LCSH : Customer services