The citizen marketer : promoting political opinion in the social media age

Author(s)

• Penney, Joel

Bibliographic Information

The citizen marketer : promoting political opinion in the social media age

Joel Penney

（Oxford studies in digital politics / series editor: Andrew Chadwick）

Oxford University Press, c2017

• : pbk

Note

Includes bibliographical references (p. 225-233) and index

Details

• NCID: BB27831046
• ISBN:
  • 9780190658069
• LCCN: 2016047946
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New York
• Pages/Volumes: xi, 246 p.
• Size: 24 cm
• Classification:
  • LCC : JF799.5
  • DC23 : 324.7/3
• Subject Headings:
  • LCSH : Political participation -- Technological innovations
  • LCSH : Communication in politics -- Technological innovations
  • LCSH : Social media -- Political aspects
  • LCSH : Marketing -- Political aspects
  • LCSH : Public opinion -- Political aspects
  • FREE : SOCIAL SCIENCE / Media Studies. bisacsh
• Parent Bibliography ID:
  • BB04310113