Advanced fashion technology and operations management
著者
書誌事項
Advanced fashion technology and operations management
（Advances in business information systems and analytics (ABISA) book series）
IGI Global, c2017
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注記
Includes bibliographical references and index
内容説明・目次
内容説明
Fashion has been steadily moving from the brick and mortar to the digital market. As such, it is increasingly vital to research new methods that will help businesses to grow and succeed in this new sphere.
Advanced Fashion Technology and Operations Management is a pivotal reference source for the latest development management strategies, fashion marketing, international business, and fashion entrepreneurship. Featuring extensive coverage across a range of relevant perspectives and topics, such as online shopping behavior, digital fashion, and e-commerce, this book is ideally designed for professionals, entrepreneurs, students, and researchers.
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