A half century of Super Bowls : national and global perspectives on America's grandest spectacle
著者
書誌事項
A half century of Super Bowls : national and global perspectives on America's grandest spectacle
(Sport in the global society, . Historical perspectives)
Routledge, 2018
大学図書館所蔵 全2件
  青森
  岩手
  宮城
  秋田
  山形
  福島
  茨城
  栃木
  群馬
  埼玉
  千葉
  東京
  神奈川
  新潟
  富山
  石川
  福井
  山梨
  長野
  岐阜
  静岡
  愛知
  三重
  滋賀
  京都
  大阪
  兵庫
  奈良
  和歌山
  鳥取
  島根
  岡山
  広島
  山口
  徳島
  香川
  愛媛
  高知
  福岡
  佐賀
  長崎
  熊本
  大分
  宮崎
  鹿児島
  沖縄
  韓国
  中国
  タイ
  イギリス
  ドイツ
  スイス
  フランス
  ベルギー
  オランダ
  スウェーデン
  ノルウェー
  アメリカ
注記
Includes bibliographical references and index
内容説明・目次
内容説明
In 2016, the Super Bowl, the climactic spectacle of American professional football, celebrated its 50th anniversary. The Super Bowl stands as the broadest 'shared experience' in American culture. As television ratings, cultural practices, and scholarly tomes reveal, more people participate in watching the Super Bowl than in any other common endeavour in the United States. The Super Bowl has become a new national holiday dedicated to the celebration of consumption-the driving force underneath modern culture.
Beyond the borders of the United States, the Super Bowl does not rank as highly as a global phenomenon, though it increasingly draws larger audiences in a few nations around the globe. Some watch as curious students of American habits, others seem to be developing affinity for American-style football. The global dynamics of the consumption of football reveal much about the dynamics of American 'soft power' and cultural influence in the new globalized social networks that are emerging as consumption increasingly powers not only the United States but also the world economy.
A Half Century of Super Bowls: National and Global Perspectives on America's Grandest Spectacle analyzes the Super Bowl in shaping American and global communities and identities. It was originally published as a special issue of the International Journal of the History of Sport.
目次
Introduction: Super Bowl Sunday: A National Holiday and a Global Curiosity 1. The Super Bowl at 50 or L 2. 'Superbowling': Using the Super Bowl's Yearly Commentary to Explore the Evolution of a Sporting Spectacle in the American Consciousness 3. Fifty Years of Super Bowl Commercials, Thirty-Two Years of Spectacular Consumption 4. 'Super Bore': The Canadian Media and the Grey Cup-Super Bowl Comparison 5. Amerika: The Super Bowl and German Imagination 6. A Century of British Readings of America through American Football: From the Fin de Siecle to the Super Bowl 7. 'We Will Try Again, Again, Again to Make It Bigger': Japan, American Football, and the Super Bowl in the Past, Present, and Future 8. The Super Bowl as a Television Spectacle: Global Designs, Glocal Niches, and Parochial Patterns
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