Political marketing : principles and applications

著者

• Lees-Marshment, Jennifer
• Conley, Brian
• Elder, Edward
• Pettitt, Robin T.
• Raynauld, Vincent
• Turcotte, André

書誌事項

Political marketing : principles and applications

Jennifer Lees-Marshment ... [et al.]

Routledge, 2019

3rd ed

• : pbk

注記

Includes bibliographical references and index

詳細情報

• NII書誌ID(NCID): BB28347967
• ISBN:
  • 9780815353225
• 出版国コード: uk
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: Abingdon, Oxon
• ページ数/冊数: xviii, 266 p.
• 大きさ: 25 cm
• 分類:
  • LCC : JF2112.C3
  • DC23 : 324.7/3
• 件名:
  • LCSH : Campaign management
  • LCSH : Political campaigns
  • LCSH : Marketing -- Political aspects