Foundations of marketing

Author(s)

• Fahy, John
• Jobber, David

Bibliographic Information

Foundations of marketing

John Fahy and David Jobber

McGraw-Hill Education, c2015

5th ed

Note

Includes bibliographical references and indexes

Details

• NCID: BB28352537
• ISBN:
  • 9780077167950
• Country Code: uk
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Maidenhead
• Pages/Volumes: xix, 358 p.
• Size: 27 cm
• Subject Headings:
  • LCSH : Marketing