Fifty million rising : the new generation of working women transforming the Muslim world
Author(s)
Bibliographic Information
Fifty million rising : the new generation of working women transforming the Muslim world
Nation Books, 2018
1st ed
- : hardcover
Available at 1 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
Includes index
Description and Table of Contents
Description
While the news out of the Muslim world has been focused on the threat of extremism from ISIS and Al Qaeda, a quiet but powerful shift has been taking place among women. In the last 10 years alone, nearly 50 million Muslim women have entered the workforce, arming them with more purchasing and earning power and giving them greater autonomy. Saadia Zahidi, a Senior Director at the World Economic Forum, argues that these profound changes will not only empower women; they will also revolutionize and strengthen the economies of their countries.
Zahidi documents this revolution through the stories of the remarkable women who are at the forefront of this shift, from McDonald's workers in Pakistan, to middle class software technicians in Egypt, to the heads of global Saudi conglomerates. Zahidi calculates that if female labor participation rose to Western levels, the GDP of many Middle East regions would spike dramatically.
The implications are enormous. As businesses learn how to integrate the new female talent pool, their business models will need to adapt to accommodate their new consumers and their new talent. New businesses are already beginning to emerge that cater to women's purchasing power, creating new opportunities for female entrepreneurs, and growing the health, education, food, beverage, and retail sectors that are critical to a diversified, stable economy. At the same time, the new economic and social power of women will force the hands of politicians and policymakers who still consider women second class citizens.
Many of these women face a backlash from conservative voices and even members of their families. But because this is an economic revolution, Zahidi argues that it will endure, overcoming cultural mores and forever remaking these societies in ways that we, too, can learn from.
by "Nielsen BookData"