Global business today
Author(s)
Bibliographic Information
Global business today
(International student edition)
McGraw-Hill Education, c2020
11e, international student ed
Available at 4 libraries
  Aomori
  Iwate
  Miyagi
  Akita
  Yamagata
  Fukushima
  Ibaraki
  Tochigi
  Gunma
  Saitama
  Chiba
  Tokyo
  Kanagawa
  Niigata
  Toyama
  Ishikawa
  Fukui
  Yamanashi
  Nagano
  Gifu
  Shizuoka
  Aichi
  Mie
  Shiga
  Kyoto
  Osaka
  Hyogo
  Nara
  Wakayama
  Tottori
  Shimane
  Okayama
  Hiroshima
  Yamaguchi
  Tokushima
  Kagawa
  Ehime
  Kochi
  Fukuoka
  Saga
  Nagasaki
  Kumamoto
  Oita
  Miyazaki
  Kagoshima
  Okinawa
  Korea
  China
  Thailand
  United Kingdom
  Germany
  Switzerland
  France
  Belgium
  Netherlands
  Sweden
  Norway
  United States of America
Note
"This international student edition is for use outside the U.S."--Cover
Includes bibliographical references and indexes
Description and Table of Contents
Description
The success of the first ten editions of Global Business Today (and its longer, more in-depth textbook option and companion, International Business, now in the 12th edition) was based in part on the incorporation of leading-edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Building on these strengths, our goals for the 11th edition have focused on the following:1.Incorporate new insights from scholarly research.2.Make sure the content covers all appropriate issues.3.Make sure the text is up-to-date with current events, statistics, and examples.4.Add new and insightful opening and closing cases in most chapters.5.Incorporate value-added global EDGETM features in every chapter.6.Connect every chapter to a focus on managerial implications.As part of the overall revision process, changes have been made to every chapter in the book. All statistics have been updated to incorporate the most recently available data. Currency is maintained through the integration of Connect and global EDGETM feature in every chapter.
Table of Contents
Part 1 Introduction and Overview
Chapter 1 Globalization 2
Part 2 National Differences
Chapter 2 National Differences in Political, Economic, and Legal Systems 36
Chapter 3 National Differences in Economic Development 58
Chapter 4 Differences in Culture 86
Chapter 5 Ethics, Corporate Social Responsibility, and Sustainability 122
Part 3 The Global Trade and Investment Environment
Chapter 6 International Trade Theory 152
Chapter 7 Government Policy and International Trade 186
Chapter 8 Foreign Direct Investment 214
Chapter 9 Regional Economic Integration 240
Part 4 The Global Monetary System
Chapter 10 The Foreign Exchange Market 270
Chapter 11 The International Monetary System 296
Part 5 The Strategy and Structure of International Business
Chapter 12 The Strategy of International Business 322
Chapter 13 Entering Foreign Markets 356
Part 6 International Business Functions
Chapter 14 Exporting, Importing, and Countertrade 380
Chapter 15 Global Production and Supply Chain Management 404
Chapter 16 Global Marketing and R&D 434
Chapter 17 Global Human Resource Management 470
by "Nielsen BookData"