Integrating paradigms in a world where marketing is everywhere

Author(s)

• American Marketing Association
• Goldenberg, Jacob
• Stephen, Andrew
• Laran, Juliano

Bibliographic Information

Integrating paradigms in a world where marketing is everywhere

Jacob Goldenberg, Andrew Stephen, Juliano Laran

（AMA educators' proceedings, [2018,] v. 29 . Winter marketing academic conference ; 2018）

American Marketing Association, 2018

[CD-ROM版]

• 2018, v. 29

Computer File（Optical Disc）

Note

Title from disc label

Details

• NCID: BB28924404
• ISBN:
  • 9781510860919
• Country Code: us
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: New Orleans
• Pages/Volumes: CD-ROM
• Size: 4 3/4 in
• Parent Bibliography ID:
  • BB2121199X