Handbook on customer centricity : strategies for building a customer-centric organization

Bibliographic Information

Handbook on customer centricity : strategies for building a customer-centric organization

edited by Robert W. Palmatier, Christine Moorman, Ju-Yeon Lee

E. Elgar, c2019

  • : cased

Available at  / 9 libraries

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Note

Includes bibliographical references and index

Details

  • NCID
    BB28990577
  • ISBN
    • 9781788113595
  • LCCN
    2019945335
  • Country Code
    uk
  • Title Language Code
    eng
  • Text Language Code
    eng
  • Place of Publication
    Cheltenham
  • Pages/Volumes
    xvi, 349 p.
  • Size
    25 cm
  • Classification
  • Subject Headings
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