Longing, belonging, and the making of Jewish consumer culture
Author(s)
Bibliographic Information
Longing, belonging, and the making of Jewish consumer culture
（IJS studies in Judaica, v. 11）
Brill, 2010
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
Jewish history has been extensively studied from social, political, religious, and intellectual perspectives, but the history of Jewish consumption and leisure has largely been ignored. The hitherto neglect of scholarship on Jewish consumer culture arises from the tendency within Jewish studies to chronicle the production of high culture and entrepreneurship. Yet consumerism played a central role in Jewish life. This volume is the first of its kind to deal with the topic of Jewish consumer culture. It gives new insights on Jewish belongings and longings and provides multiple readings of Jewish consumer culture as a vehicle of integration and identity in modern times.
"Overall Reuveni and Roemer offer a rich volume that will provoke thought and discussion in a variety of venues. It is an important work and I look forward to reading more from the contributing authors."
Jeffrey Podoshen, Franklin & Marshall College
Table of Contents
Table of Contents Introduction: Longing, Belonging and the Making of Jewish Consumer Culture Chapter 1: Jewish Consumer Culture in Historical and Contemporary Perspective David Biale Chapter 2: German-Jewish Spatial Cultures: Consuming and Refashioning Jewish Belonging in Berlin, 1890-1910 Sarah E. Wobick-Segev Chapter 3: Jewish Idenity, Mass Consumption, and Modern Design Elana Shapira Chapter 4: Longing and Belonging: French Impressionism and Jewish Art Patronage Veronica Grodzinski Chapter 5: Advertising Jewish Ethnic Marketing and Consumer Ambivalence in Weimar Germany Gideon Reuveni Chapter 6: Jews as Consumers and Providers in Provincial Towns: The Example of Linz and Salzburg, 1900-1938 Michael John Chapter 7: How to Cook in Palestine: Kurfurstendamm meets Rehov Ben Jehuda Joachim Schlor Chapter 8: Di toyre fun skhoyre, or, I Shop, Therefore I Am: The Consumer Cultures of American Jews Jeffrey Shandler Chapter 9: Consuming Identities: German-Jewish Performativity after the "Schoah" David Brenner
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