Business intelligence, analytics, and data science : a managerial perspective

著者

• Sharda, Ramesh
• Delen, Dursun
• Turban, Efraim

書誌事項

Business intelligence, analytics, and data science : a managerial perspective

Ramesh Sharda, Dursun Delen, Efraim Turban ; with contributions to previous editions by J. E. Aronson, Ting-Peng Liang, David King

Pearson, c2018

4th ed

統一タイトル

Business intelligence

注記

Includes index

内容説明・目次

内容説明

For courses on Business Intelligence or Decision Support Systems. A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice.

目次

Chapter 1 An Overview of Business Intelligence, Analytics, and Data Science 3 Chapter 2 Descriptive Analytics I: Nature of Data, Statistical Modeling, and Visualization 53 Chapter 3 Descriptive Analytics II: Business Intelligence and Data Warehousing 127 Chapter 4 Predictive Analytics I: Data Mining Process, Methods, and Algorithms 189 Chapter 5 Predictive Analytics II: Text, Web, and Social Media Analytics 247 Chapter 6 Prescriptive Analytics: Optimization and Simulation 319 Chapter 7 Big Data Concepts and Tools 369 Chapter 8 Future Trends, Privacy and Managerial Considerations in Analytics 417

「Nielsen BookData」 より

詳細情報

• NII書誌ID(NCID): BB29464252
• ISBN:
  • 9780134633282
• LCCN: 2016031095
• 出版国コード: us
• タイトル言語コード: eng
• 本文言語コード: eng
• 出版地: New York, NY
• ページ数/冊数: xxvi, 486 p.
• 大きさ: 26 cm
• 分類:
  • LCC : HD38.7
  • DC23 : 658.4/72
• 件名:
  • LCSH : Business intelligence
  • LCSH : Industrial management