Economic principles for the hospitality industry
Author(s)
Bibliographic Information
Economic principles for the hospitality industry
(Hospitality essentials series / series editor, Roy C. Wood)
Routledge, 2020
- : pbk
- : hbk
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
Economic Principles for the Hospitality Industry is the ideal introduction to the fundamentals of economics in this dynamic and highly competitive sector.
Applying economic theory to a range of diverse and global hospitality industry settings, this book gives the theory real-world context. Looking at critical issues around sustainable economic development in the hospitality industry such as diversification, technology, determinants of demand, and pricing, it enables students to effectively conduct business analyses, evaluate business performance and conduct effective improvements over time. Written in an engaging style, this book assumes no prior knowledge of economics and contains a range of features, including international case studies and discussion questions, to aid beginners in the subject.
This will be an essential introductory yet comprehensive resource on economics for all hospitality students.
Table of Contents
1. Introduction 2. Hospitality industry in the world economies 3. Economic attributes of consumers and firms 4. Price and output decisions of firms 5. The macroeconomy and business cycle 6. Money and the monetary system 7. Technology and innovation 8. Sustainable growth Glossary Index
by "Nielsen BookData"