Strategic corporate social responsibility in Malaysia
Author(s)
Bibliographic Information
Strategic corporate social responsibility in Malaysia
（Routledge research in sustainability and business）
Routledge, 2019
- : hbk
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
To fully comprehend corporate social responsibility (CSR), corporations must understand the many-sided nature of CSR. This book provides insight into the theoretical foundation, beliefs, and expectations of the multiple stakeholders; the governance of CSR commitment; and corporations' strategies associated with the design, development, implementation and communication strategies for CSR through the case study on Malaysia. The book also explains why corporations should pursue a dual economic and social function and why it being critical to an organisation's success. It also describes the CSR trends and influences such as sustainability and globalisation on the future of CSR.
Table of Contents
1. The evolution of corporate social responsibility2. Corporate social responsibility engagement by companies: theory, concept, model, and impact3. Corporate social responsibility for whom?
4. The role of corporate governance and corporate social responsibility in socio-economic development
5. Corporate social responsibility in Malaysia
6. Social media and corporate social responsibility communication strategies
7. Corporate social responsibilities and learning capabilities: are they relevant?
8. Corporate social responsibility practices in Islamic banks
9. Corporate social responsibility balanced scorecard and the business performance of SMEs
10. Corporate social responsibility - fast forward
Index
by "Nielsen BookData"
