Service innovation
Author(s)
Bibliographic Information
Service innovation
(Routledge studies in innovation, organization and technology)
Routledge, 2019
- : hbk
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
This book looks at service innovation, service industries, and innovation performance in services.
It seeks a broader explanation and understanding of services, service innovation and its performance, and the future of service innovation in different service industries. In addition, it discusses service domination in the big economies around the world and how that was created and supported by service innovation.
The book will be useful for academics interested in service innovation as well as practitioners in the service business.
Table of Contents
1. What is service? 2. What is innovation? 3. Innovation in service 4. Service innovation performance 5. The future of service innovation
Index
by "Nielsen BookData"