International business : competing in the global marketplace

書誌事項

International business : competing in the global marketplace

Charles W.L. Hill

(International student edition)

McGraw-Hill Education, c2021

13e

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注記

"This international student edition is for use outside of the U.S."--Cover

Includes bibliographical references and indexes

内容説明・目次

内容説明

Market-defining since it was introduced, International Business: Competing in the Global Marketplace by Charles W.L. Hill (University of Washington) sets the standard and is the proven choice for International Business at the undergraduate and graduate level. The 13th edition provides a complete solution that is relevant (timely, comprehensive), practical (focus on applications of concepts), integrated (integrated progression of topics) and the most up-to-date on the market. Available with Connect: Our highly reliable homework and learning management solution that embeds learning science and award-willing adaptive tools to improve student results.

目次

PART ONE Introduction and Overview 1. Chapter One: Globalization PART TWO National Differences 2. Chapter Two: National Differences in Political, Economic, and Legal Systems 3. Chapter Three: National Differences in Economic Development 4. Chapter Four: Differences in Culture 5. Chapter Five: Ethics, Corporate Social Responsibility, and Sustainability PART THREE The Global Trade and Investment Environment 6. Chapter Six: International Trade Theory 7. Chapter Seven: Government Policy and International Trade 8. Chapter Eight: Foreign Direct Investment 9. Chapter Nine: Regional Economic Integration PART FOUR The Global Monetary System 10. Chapter Ten: The Foreign Exchange Market 11. Chapter Eleven: The International Monetary System PART FIVE The Strategy of International Business 12. Chapter Twelve: The Strategy of International Business 13. Chapter Thirteen: Entering Developed and Emerging Markets PART SIX International Business Functions 14. Chapter Fourteen: Exporting, Importing, and Counter trade 15. Chapter Fifteen: Entering developed and emerging markets 16. Chapter Sixteen: Global Marketing and Business Analytics 17. Chapter Seventeen: Global Human Resource Management

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