Give yourself a nudge : helping smart people make smarter personal and business decisions
著者
書誌事項
Give yourself a nudge : helping smart people make smarter personal and business decisions
Cambridge University Press, 2020
- : pbk
大学図書館所蔵 件 / 全4件
-
該当する所蔵館はありません
- すべての絞り込み条件を解除する
注記
Includes index
内容説明・目次
内容説明
The best way to improve your quality of life is through the decisions you make. This book teaches several fundamental decision-making skills, provides numerous applications and examples, and ultimately nudges you toward smarter decisions. These nudges frame more desirable decisions for you to face by identifying the objectives for your decisions and generating superior alternatives to those initially considered. All of the nudges are based on psychology and behavioral economics research and are accessible to all readers. The new concept of a decision opportunity is introduced, which involves creating a decision that you desire to face. Solving a decision opportunity improves your life, whereas resolving a decision problem only restores the quality of your life to that before the decision problem occurred. We all can improve our decision-making and reap the better quality of life that results. This book shows you how.
目次
- 1. Nudge yourself to make better decisions
- 2. Your decisions and your life
- 3. Making value-focused decisions
- 4. Defining your decision
- 5. Identifying your values
- 6. Creating alternatives
- 7. Identifying decision opportunities
- 8. Obtaining authorization to select alternatives controlled by others
- 9. Becoming a value-focused decision-maker
- 10. Enhancing the quality of your life
- 11. Useful perspectives on decision-making
- Appendix. Evaluating alternatives and making a decision.
「Nielsen BookData」 より
