Social franchising

書誌事項

Social franchising

edited by Ilan Alon, Rollins College, United States

(Palgrave pivot)

Palgrave Macmillan, 2014

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注記

Summary: "At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing countries. Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. Opportunities and threats for social franchising forms are examined, including specifically social franchising, micro franchising. Detailed cases of Access Afya, World Vision and Sari Organic cover healthcare, agriculture and retailing sectors. Social franchising has the potential to change the way we live by scaling the social benefits of enterprises through standardization and replication, and by providing an impetus for economic renewal at the bottom of the pyramid. "-- Provided by publisher

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収録内容
  • Machine generated contents note:
  • Introduction (Ilan Alon)
  • 1. Social Franchising as an Organizational Format - An Overview; Anita du Toit
  • 2. Overcoming Institutional Challenges in Microfranchising; Lisa Jones Christensen and David Lehr
  • 3. The Scope for Scaling Up Social Enterprises in China; Michael Norton
  • 4. Access Afya: Micro-Clinic Health Franchise Designed for Scale; Kevin McKague, Melissa Menke, Ajanthy Arasaratnam
  • 5. World Vision: Catalyzing the growth of Microfranchising in Tanzania; Andy Hunter and Ashley Wheaton
内容説明・目次

内容説明

Social franchising represents a third generation form of franchising development, after trade-name and business-format franchising. At the intersection of social enterprise and micro finance literatures, this book reviews a variety of social franchising formats across a number of developing countries.

目次

  • Introduction (Ilan Alon) 1. Social Franchising as an Organizational Format - An Overview
  • Anita du Toit 2. Overcoming Institutional Challenges in Microfranchising
  • Lisa Jones Christensen and David Lehr 3. The Scope for Scaling Up Social Enterprises in China
  • Michael Norton 4. Access Afya: Micro-Clinic Health Franchise Designed for Scale
  • Kevin McKague, Melissa Menke, Ajanthy Arasaratnam 5. World Vision: Catalyzing the growth of Microfranchising in Tanzania
  • Andy Hunter and Ashley Wheaton

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