Marketing research

Author(s)

• Luck, David Johnston
• Wales, Hugh G.
• Taylor, Donald Arthur

Bibliographic Information

Marketing research

David J. Luck, Hugh G. Wales, Donald A. Taylor

Maruzen , Prentice-Hall, 1962

2nd ed

Note

"Maruzen Asian edition"

Includes bibliographical references (p. 517-529) and index

Details

• NCID: BC02164696
• Country Code: ja
• Title Language Code: eng
• Text Language Code: eng
• Place of Publication: Tokyo,Englewood Cliffs, N.J.
• Pages/Volumes: x, 541 p.
• Size: 22 cm
• Classification:
  • LCC : HF5415
  • DC : 658.83
• Subject Headings:
  • LCSH : Marketing research