Business culture design : develop your corporate culture with the culture map
著者
書誌事項
Business culture design : develop your corporate culture with the culture map
Campus Verlag, c2018
- タイトル別名
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Business culture design : Gestalten Sie Ihre Unternehmenskultur mit der Culture Map
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注記
"The original edition was published in 2016 by Campus Verlag"--T.p. verso
内容説明・目次
内容説明
The idea of corporate culture is a much-discussed concept in today's business world, but often it only comes into focus as a response to problems in the workplace. Business Culture Design changes the conversation, taking a proactive approach to fostering and maintaining corporate culture. Simon Sagmeister introduces readers to the patterns and behaviors that form the foundation of positive culture through his innovative Culture Map, a colorful visual tool for managers and employees alike. Sagmeister's Culture Map will prove invaluable for high-level business activities such as mergers and acquisitions, but also for daily interactions between colleagues, which is the place where corporate culture is truly forged.
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