Techniques of visual persuasion : create powerful images that motivate
Author(s)
Bibliographic Information
Techniques of visual persuasion : create powerful images that motivate
(Voices that matter)
New Riders , Pearson education, c2021
- : [pbk.]
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Note
Includes bibliographical references and index
Description and Table of Contents
Description
In this remote-oriented, work-from-home world, persuasive communication is more important than ever. People do not read, they skim. Persuasive images that attract, hold, and motivate an audience are essential. Techniques of Visual Persuasion shows how to use images to grab the attention of the viewer long enough to powerfully share a message and move them to action. These techniques help you improve:
Persuasive techniques
Communication skills
Business presentations
Photos and images
Videos and motion graphics
To communicate clearly and effectively today, you need to consider how a message looks, as well as what a message says. This book is essential reading for anyone who wants to create change.
Also by Larry Jordan: Final Cut Pro Power Tips is packed with tips, techniques, shortcuts, and hidden gems, this book turns you into a video editing powerhouse. Available at Peachpit and major resellers today.
Table of Contents
1 The Power of Persuasion
2 Persuasive Visuals
3 Persuasive Writing
4 Persuasive Fonts
5 Persuasive Colors
6 Persuasive Presentations
7 Persuasive Photos
8 Edit and Repair Still Images
9 Create Composite Images
10 Video Pre-Production
11 Create Compelling Content with Interviews
12 Sound Improves the Picture
13 Video Production
14 Video Post-Production
15 Motion Graphics: Make Things Move
16 Advanced Motion: Particles, Paths, and Perspective
by "Nielsen BookData"